Graphic design basics you should know

The design principles are the key rules a designer should follow to create an attractive and effective composition. For this reason, Graphic design courses in Mumbai emphasize the significance of the basic principle of design is balance, emphasis, contrast, white space and proportion. 

Emphasis

Before you begin with the designing process, you should ask yourself what should be the first piece of information your audience should know. Imagine the outline of the image and organize the information. Then, you can begin your design process that effectively communicates.  

Balance and alignment

Individuals should remember that every element placed on the page possesses a weight that can come from size, colour, or texture. You cannot place all the heavy elements in one area. Without a proper balance, viewers may not be able to realize the message that is being conveyed.

Symmetrical graphic design creates proper balance through neatly weighted elements placed on either side of the middle line. At the same time, the asymmetrical design utilizes opposite weight elements to create an appropriate composition that has an ideal equilibrium. Symmetrical designs are pleasing, while asymmetrical designs bring real visual interest and are bolder. 

Contrast

Contrast provides enough space and differentiates the elements in the design. The image background should be different from the element color used in the design, as this will make the design readable and look harmoniously together.

Proportion

Proportion is usually termed to represent the visual weight and size of elements in a composition. It will also show how they are all related to each other. It usually helps to view design in individual sections rather than viewing as a whole. Proportion in the design can also be attained if the elements of the design are thoughtfully placed and well-sized. By mastering the design aspects contrast, balance, proportion should emerge organically.

White space

All the design elements will deal with the space that you add to your design. White space specifically deals with blank space and the space that you don’t use. White space or blank space is the empty space or page around the design in your composition.